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Deborah Stephens appointed to permanent role of Chief Information Officer (CIO) for the USPTO
The USPTO has appointed Deborah Stephens as its permanent Chief Information Officer (CIO).
Standing Out from the Crowd: Distinctiveness in South African Trade Mark Law
Adams & Adams reviews sections 9 and 10 of the Trade Marks Act and leading cases on badges of origin, descriptive terms and shape marks.
Click Wars: How South African Courts Have Weighed In on Google Ads and Trade Mark Battles
Adams & Adams reviews the CLEARVU case: keyword bidding alone is not unlawful unless the advertisement misleads consumers as to origin.
JPO Participates in Five Trademark Offices (TM5) Mid-Term Meeting
The JPO joined the TM5 Mid-Term Meeting where the five offices reviewed bad-faith filing countermeasures, user involvement and AI in examination.
The EUIPO’s Management Board and Budget Committee meetings took place from 2 to 4 June at the EUIPO, Alicante
EUIPO governing bodies adopted the 2025 Consolidated Annual Activity Report and reviewed implementation of the craft and industrial GI Regulation.
【DEMO】UK IPO and Companies House Warn Against Misleading Payment Requests
The UK IPO and Companies House warn businesses about misleading, scam-style invoices for purported official services.
European Commission Opens Call for Evidence on New Copyright Directive
The EC opened a Call for Evidence on a new copyright directive (deadline 25 June 2026), with a legislative proposal expected in 2027; GenAI is a core topic.
Adams & Adams Publishes World Cup Marketing Legal Guide for Brands
The guide maps trademark and ambush marketing risks: brands may market around football, but not the World Cup itself without authorisation.
Dominican Republic Joins DesignView
ONAPI design data joins DesignView, which now covers over 24.6 million designs from 77 IP offices.
France Joins the EUIPN IP Legislative and Practice Repository
French INPI trademark legislation and guidelines join the EUIPN Repository, which now covers 17 EU IP offices.
Tanzania FCC Clarifies That Trademark Recordals Must Be Based on National Registrations
Tanzania FCC will no longer accept trademark recordal applications based on foreign, international or ARIPO registrations.
JPO Highlights Latest Anti-Counterfeiting Initiatives
The JPO highlights an MOU between IIPPF, Vietnam DMS and major e-commerce platforms, and publishes its Anti-Counterfeiting Status Report 2026.
IP Australia Releases Australian IP Report 2026
The Australian IP Report 2026 shows battery circularity innovation expanding toward high-value refining, recycling and material recovery technologies.
UK IPO Launches Knowledge Asset Management Hub
The UK IPO launches a hub to help universities and research institutions identify, protect and commercialise their IP and knowledge assets.
EUIPO Survey: Three in Four EU Consumers Willing to Pay More for Better-Designed Products
New EUIPO data shows 73% of EU consumers will pay more for better-designed products, with design-intensive industries generating over 16% of EU GDP.
EUIPO Updates Guidelines on the Responsible Use of Generative AI Tools
EUIPO issues Communication No 1/2026 updating its internal guidelines on generative AI use, aligning with the EU AI Act.
AI Empowerment or Accomplice to Fraud? Legal Boundaries in Shanghai Qiaopin Case
With the increasing maturity of generative AI and speech recognition technologies, artificial intelligence is reshaping the landscape of industries such as telemarketing, customer service, and finance at an unprecedented pace. However, technology is a double-edged sword. While bringing convenience and efficiency, it can also be exploited by lawbreakers. When "efficiency" becomes a pretext for "falsehood" and "intelligence" turns into a tool for precise "harvesting," the sword of law will unsheathe to safeguard market fairness and justice.
IPO launches Knowledge Asset Management Hub
Press release IPO launches Knowledge Asset Management Hub New resource to strengthen IP capability and support commercialisation across the UK research sector. From: Intellectual Property Office Published 9 June 2026 T
HENDDU: Heading to VivaTech to convince
Can you briefly introduce your start-up and its flagship service? Soulemane Halif NGAGINE Henddu is developing a smart platform that allows states and cities to measure, analyze, and predict air quality in real time. By
BEAMS: a startup to watch at VivaTech
Can you briefly introduce your start-up and its flagship service? Virginie SIMON BEAMS, a CNRS spin-off, is a French company specializing in medical devices for oncology. We use nuclear medicine to improve surgical preci
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{{enterWhos.enText}} Trademark Registration
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Principle of trademark protection:Principle of trademark protection;
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Classification system of goods and services:Nice Classification; multi-class application is available;
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Requirements for trademark use:The applicant shall provide evidence showing use of the trademark on the designated goods/services. Evidence of use for goods includes but not limited to: product photos printed with trademarks, product packaging, product labels, exhibition pictures, brochures, sales contracts and other purchase documents and information; but advertisements or media reports cannot be used as evidence of effective use. Evidence for services includes but not limited to: the brochures printed with trademarks, web page introductions, contracts for provision of services and other documents.
It is important to preserve the evidence when use a trademark in United States; otherwise the trademark will be partially or totally invalidated over the designated goods and services for not submitting sufficient mark use evidence during the stage of submitting the statement of use. -
An application for trademark registration shall be filed before the U.S. Intellectual Property Office (USTPO), and there must be a basis for filing application in the United States. There are mainly three types:(1)"Intended Use": This basis applies to cases where the trademark has not been used in the United States at the time of filing the application for registration. Based on "intention to use" to file an application for trademark registration, the application can be submitted directly without providing evidence of trademark use. However, when the official passes the trademark examination, an official notice will be issued requesting the applicant to submit evidence of use and the time of first use in the world and the United States in order to obtain a trademark registration certificate. If the trademark has not been used before it is approved for registration, the applicant may postpone the submission of the statement of use for a period of 6 months at a time, for a total of 5 times. If the use evidence cannot be provided in the end, the trademark will be invalid.
(2)"Actual Use": This basis is applicable to the case where the trademark was already used in the United States when the application for registration was submitted. When filing an application for trademark registration on the basis of "already used", evidence of the use of the trademark in the United States and the earliest date of use shall be provided.
(3)"Registration in Other Countries": This basis is used when an application for registration of the same trademark has been submitted in the origin country and the applicant cannot provide mark use evidence in the United States for a short period of time. Application information (including designated goods/services) in the US application should be consistent with those in the application of origin country, and a copy of registration certificate in the origin country should be provided.
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